Marketing
VeloCity
VeloCity
VeloCity
Product launch strategy and campaign for an urban e-bike startup.
Product launch strategy and campaign for an urban e-bike startup.
Product launch strategy and campaign for an urban e-bike startup.
Año
2025
Año
2025
Año
2025
Cliente
VeloCity
Cliente
VeloCity
Cliente
VeloCity
Categoría
Urban Mobility / Tech
Categoría
Urban Mobility / Tech
Categoría
Urban Mobility / Tech
Duración del Proyecto
4 weeks
Duración del Proyecto
4 weeks
Duración del Proyecto
4 weeks
Intro
VeloCity is a fast-growing startup building lightweight electric bikes for city commuters. With their new model ready for market, they partnered with us to create a compelling launch strategy and marketing campaign.
Objective
To develop a full-funnel digital marketing campaign including landing pages, launch video, email automation, and paid ad creative.
Challenge
The team had limited visual assets and only 6 weeks until product launch. We needed to move quickly while still telling a story that connected tech, design, and lifestyle.
Result
The launch campaign led to 1,200+ waitlist signups within the first 10 days. VeloCity exceeded their pre-order goal by 35% and gained coverage in two major mobility tech blogs.
últimos proyectos
Marketing
VeloCity
VeloCity
VeloCity
Product launch strategy and campaign for an urban e-bike startup.
Product launch strategy and campaign for an urban e-bike startup.
Product launch strategy and campaign for an urban e-bike startup.
Año
2025
Año
2025
Año
2025
Cliente
VeloCity
Cliente
VeloCity
Cliente
VeloCity
Categoría
Urban Mobility / Tech
Categoría
Urban Mobility / Tech
Categoría
Urban Mobility / Tech
Duración del Proyecto
4 weeks
Duración del Proyecto
4 weeks
Duración del Proyecto
4 weeks
Intro
VeloCity is a fast-growing startup building lightweight electric bikes for city commuters. With their new model ready for market, they partnered with us to create a compelling launch strategy and marketing campaign.
Objective
To develop a full-funnel digital marketing campaign including landing pages, launch video, email automation, and paid ad creative.
Challenge
The team had limited visual assets and only 6 weeks until product launch. We needed to move quickly while still telling a story that connected tech, design, and lifestyle.
Result
The launch campaign led to 1,200+ waitlist signups within the first 10 days. VeloCity exceeded their pre-order goal by 35% and gained coverage in two major mobility tech blogs.
últimos proyectos
Marketing
VeloCity
VeloCity
VeloCity
Product launch strategy and campaign for an urban e-bike startup.
Product launch strategy and campaign for an urban e-bike startup.
Product launch strategy and campaign for an urban e-bike startup.
Año
2025
Año
2025
Año
2025
Cliente
VeloCity
Cliente
VeloCity
Cliente
VeloCity
Categoría
Urban Mobility / Tech
Categoría
Urban Mobility / Tech
Categoría
Urban Mobility / Tech
Duración del Proyecto
4 weeks
Duración del Proyecto
4 weeks
Duración del Proyecto
4 weeks
Intro
VeloCity is a fast-growing startup building lightweight electric bikes for city commuters. With their new model ready for market, they partnered with us to create a compelling launch strategy and marketing campaign.
Objective
To develop a full-funnel digital marketing campaign including landing pages, launch video, email automation, and paid ad creative.
Challenge
The team had limited visual assets and only 6 weeks until product launch. We needed to move quickly while still telling a story that connected tech, design, and lifestyle.
Result
The launch campaign led to 1,200+ waitlist signups within the first 10 days. VeloCity exceeded their pre-order goal by 35% and gained coverage in two major mobility tech blogs.